Colette Chavalier Events and Wedding Planner

A romantic and timeless identity for Colette Chevalier, a wedding and event planner from South Africa. 
Elegant palette with refined, vintage-inspired details.

Colette plans weddings and events where every detail is considered, so her brand needed to feel just as refined. She wanted an identity that felt luxurious and timeless, and that would make couples trust her with one of the biggest days of their lives.

We began by learning how Colette works and what her couples feel when they step into her world: romance, confidence and calm. We then shaped the brand around that feeling, so the design says “you’re in safe hands” before she’s said a word.

The identity is built around an intertwined CC monogram, drawn in fine, elegant lines to suggest two paths coming together, just like the couples she serves. It sits above a classic serif wordmark, softened with a handwritten “weddings & events” that adds warmth and a personal touch. The palette pairs a deep burgundy and green with soft ivory for a look that feels rich, romantic and quietly luxurious. We also designed the brand for real use, from social media to digital screens, so it looks polished everywhere her clients meet her.

The result is a brand that feels as elegant and welcoming as Colette’s events, and gives her a confident look to grow into.